Job Outlook And Salary For Mass Communication Graduates
Though all recent grads in the arts and sciences have been hit hard by recent changes in the general job market, for the most part, mass communications graduates have managed to adapt and find employment. With their unique collection of skills, communication grads are able to weather most economic downturns and adjust to the newest technologies. What that means for the outlook of individual jobs in mass communications, though, depends on the job.
The field of journalism has had to make major adjustments as the field makes some dramatic changes. In recent years, many newspapers have shut down, robbing journalism graduates of thousands of jobs in print. Yet, the outlook for recent graduates shows that hope is not lost. Over 60% of graduates find full time work within six months of graduation. Most have done so by looking into other avenues of journalism such as broadcast news and online news reporting. The Bureau of Labor Statistics predicts that the number of available jobs will decline in the next few years, shedding more jobs. On average, those who do acquire jobs in the field are likely to earn between $36,000 and $50,000 a year.
The field of publishing in general is undergoing some radical shifts, making it difficult to predict future job growth. Previously, successful agents and editors have lost their jobs as publishing houses have shut down, merged, or changed their entire job focus. Writers are abandoning their publishers to self-publish as print on demand and e-readers grow in popularity. For those that manage to keep their jobs, the median earnings are around $40,000 a year, but those numbers may change as the publishing industry adjusts to a world that relies increasingly on electronic forms of media.
Those who seek careers in public relations are much more likely to enjoy more opportunities in the coming years. Corporations are always looking for individuals who can further their branding and promotional messages, and mass communications graduates are especially suited to the task. The fields of public relations are predicted to enjoy substantial job growth in the next few years, giving recent graduates plenty of opportunities to find jobs. Salaries in public relations can fall anywhere from $35,000 to over $150,000, depending on the company, years of experience, and the industry for which the PR agent works.
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Advertising and Marketing
Mass communications graduates who go into advertising and marketing are likewise going to enjoy considerable job growth in the future. Marketing is needed in every field, and as a result, experts in selling and communicating ideas about products and services will always find work. The average salaries for such positions depend largely on the product or services field they are brought in to represent. Those just starting in the field can make as little as $25,000 while managers and executives at advertising firms average upwards of $120,000.
The field of mass communications is so diverse that it is hard to predict the outlook for graduates in the major. However, for individuals who approach their jobs with dedication and perseverance, they’re sure to find that communications graduates are going to continue to be in high demand through the foreseeable future.